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Smart Digital Marketing to Help Your Business Grow

A Marketing Strategy is your roadmap to brand recognition & higher market penetration, etc.
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0 Wondering if online marketing can grow your local business?

  • by Tony DiFilippo
  • 09.05.2017
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Wondering if online marketing can grow your local business?

Here are some facts you should know

Internet usage is everywhere

  • 91% of Internet Users Own a PC/Laptop
  • 80% Own a Smartphone
  • And 47% Own a Tablet

46% of people will judge your company solely based on your website

So it should:

  • load quickly
  • be easy to navigate
  • have a clear call-to-action on every page
  • be SEO-friendly
  • and contain engaging, helpful content

Did you know that…

80% of Consumers Use Search Engines to Find Local Products, Services, and Businesses?

So Local SEO is Key

  • On-Site & Off-Site optimization
  • Adequate keyword research
  • Local directory listings
  • Valuable, targeted content
  • Social media

All play an important role in helping you rank higher

And here's something to think about...

  • 86% of people skip TV commercials
  • 44% of direct mail is never opened

but there are 11 BILLION  google searches each month

Also… The world has gone social

  • 72% of all internet users are on social media
  • 71% access social media from a mobile device
  • 51% say social opinions influence their purchase decisions
  • 3 in 5 small businesses have gained new customers by using social media

Facebook alone has over 1.3 billion monthly active users

  • 890 million people log in daily
  • Facebook accounts for 15.8% of total time spent on the Internet
  • And 70% of small businesses have acquired customers through Facebook

Your Online Reputation MATTERS

  • 88% of Consumers trust Online Reviews as Much as Personal Recommendations
  • 90% of Consumers Say Online Reviews Impact Their Buying Decisions
  • 80% Have Decided Against a Business Due to Negative Reviews
  • A One-Star Increase In Yelp Rating Leads To A 5-9% Increase In Revenue

Mobile usage is hot

  • 9 out of 10 mobile searches lead to action such as a phone call or store visit;
  • 70% of them lead to action within one hour
  • On average, people have 26 apps installed on their phones;
  • 40% of them interact with the app immediately after a notification

Text coupons are redeemed 10 times MORE than traditional coupon offers;  64% of consumers have made a purchase as a result of receiving a text message

Videos are taking over the web

  • 50% of users watch business related videos on YouTube once a week
  • The average user spends 88% more time on a website with video
  • They boost webpage conversions by 86%
  • It is predicted that 79% of all internet traffic will be video by 2018

As a matter of fact

  • YouTube has more than 1 billion users
  • Users spend more than 4 billion hours watching videos each month
  • 300 hours of video are uploaded to YouTube every minute
  • And half of YouTube views are on mobile devices

Email marketing provides a return of over $44 per every $1 spent. On top of that, it’s popular, it converts, it’s profitable, and extremely versatile

Digital marketing is here to stay

  • You need to be “social”
  • You need a professional, up-to-date website
  • You need top-quality, valuable content
  • You need to be mobile-ready

Where do you start?

Every Company’s Situation Is Unique

But Don’t Delay…

TAKE ACTION And Started Building A Profitable Online Strategy!

Contact us today!

 

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